I still don't understand the treasuries concept and how to get one going and how it promotes shops. Margaret
on etsy people can follow you; or your shop
when you log into etsy your front page should be a mix items from your favourite shops; and things people you follow have favrouted;
so if you follow me for example and i make a treasury or favourite a treasury you would see that
likewise if i made a treasury featuring one of your items; all my followers would see that treasury on thir front page - which features one of your items - which leads to exposure for your shop
this is good for 'exposing' your shop to customers - not just other sellers.
the benefits of making a treasury and giving free advertising to 12 shops (it is bad etiquette to feature your own shop)
is simple making treasuries gives you some exposure; as people often like to look at the curaor - if you have a shop that leads to views for your shop and secondly if you feature me in a treasury - i am likley to 'repay' the favor by featuring you in one
there are teams dedicted to 'pay it forward treasuries' which do help spread the word of your shop with other sellers - which may or may not be beneficial - it depends on your product (i think they benefit people who sell supplies more than people who sell finished products - but this is a personal opinion)
and this system where you purchase a place on a treasury - personally i hate these - they are the etsy treasury version of a pyramid scheeme - but again that is just a personal opinion.
as to how you start one - its really up to you; its a good idea to choose a theme - and then find 12 items that fit that theme as to how you 'get one trending' there are tips such as using trending items; using trending keywords - but they are no guarantee of trending treasury
personally i prefer to do them for fun- occasionally one will take off & receive 100's of views (thats a lot for me)
Post by PuffyTheSlayer on Nov 29, 2014 6:21:48 GMT -5
one other thing -
I sell geeky products; so i often make geeky treasuries; now i dont feature competitors (people who make the exact same thing as me) for obvious reasons but i do feature shops tho sell things that appeal to my customer base
so i may use vintage sci-fi autograps (i sell sci fi aliens); cosplay clothing/costumes (i sell coplay accessories); kawaii/geeky phone cases (i sell phone charms) etc etc.